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Купить книгу Getting Started in Small Business For Dummies, автора Veechi  Curtis
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Getting Started in Small Business For Dummies
Ensure success when starting your small business with this must-have introductory guide Have you always wanted to know what it takes to run a successful small business? This easy-to-follow guide includes everything you need to know to get started. Turn your business idea into reality with handy information on all the basics, from learning how to create a strong business plan to developing a solid online presence. Create your first business plan – discover how to develop smart business strategies and build a roadmap for success Learn the legal jargon – protect your ideas and register your business properly Market your business strategically – establish who your key customers are, research your rivals, and create a killer marketing plan Take the stress out of bookkeeping – ensure all of your admin is covered, from choosing accounting software to handling petty cash Master online marketing – explore different ways to reach customers with keyword optimisation and other online tools Open the book and find: Advice about being your own boss Secrets for matching sales goals to savvy marketing strategies Guidelines for keeping your finances in shape A step-by-step guide to profit margins Tips on using social media to promote your business Learn to: Decide what type of small business is right for you Put together a winning business plan Understand your financial and legal obligations Maximise your online presence
Купить книгу The Little Book of Thinking Big, автора Richard  Newton
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The Little Book of Thinking Big
Sunday Times #1 bestseller and long-awaited follow-up to the #1 bestselling Stop Talking, Start Doing You can think big or you can think small, it all starts in the mind. What have you got to lose? If you aim for the stars you might just get there. Sometimes it pays off to think BIG and Richard Newton is here to get us thinking on a bigger scale than we ever imagined. With the right thinking tools and the right approach you can release your inspiration and creativity, reset your ambition and direct your attention to the things that truly matter to you. And that can change your life. Short and punchy with quick tips and inspiring graphics, The Little Book of Thinking Big will have your imagination, creativity and determination firing on all cylinders. You'll come away with a set of BIG goals to fuel and drive your BIG life. Here’s where it starts. This is a reset button. Push it. Think bigger.
Купить книгу Learn MYOB in 7 Days, автора Heather  Smith
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Learn MYOB in 7 Days
The step-by-step guide that takes the stress out of keeping your books with MYOB This small business guide covers all the essentials, from setting up an account through to confidently producing financial reports, and all that's in between. In 7 quick and easy steps this book arms you with the knowledge you need to navigate your way through MYOB and will free up your time to focus on your business. Packed full of tips, tricks and traps to avoid, this is essential reading for small business owners and bookkeepers wanting to quickly and easily learn MYOB.
Купить книгу Canadian Small Business Kit For Dummies, автора Margaret  Kerr
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Canadian Small Business Kit For Dummies
Canadian Small Business Kit For Dummies is the bestselling Canadian guide to starting and running a successful small business. This guide covers every aspect of starting, building, staffing, and running a small business, offering information for entrepreneurs starting from scratch, people buying a business, or new franchise owners. With updated information about the HST and its impact on small businesses, insight into how small business can take advantage of social media such as Facebook, LinkedIn, and Twitter, and new resources, including information about new sources of government funding for small businesses, this book is an essential guide to small business success. Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.
Купить книгу A Practical Guide To Business Writing. Writing In English For Non-Native Speakers, автора Khaled  Al-Maskari
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A Practical Guide To Business Writing. Writing In English For Non-Native Speakers
Nowadays, letters, reports and emails are vital components of business practice. Communication is increasingly global, but it’s not any easier to understand or contribute to for non-fluent English speakers. There is increasing pressure to be able to produce effective documents for a business environment but little help out there to do so efficiently, resulting in wasted time and uncomfortable business communication. This book provides a wealth of practical information for any person who aims to produce short, effective documents within the work environment. It offers sensible, valuable and helpful rules for producing effective short reports, memos, letters and e-mails that are clear, concise and easy to read for the busy manager or supervisor working in the demanding setting of modern industry or commerce. But it goes further: not only are rules provided for the inexperienced business writer, but models are proposed which provide solutions for a whole host of business situations – providing help, support and encouragement for the many thousands of business writers who need to feel confident in their writing.
Купить книгу The Power of Doing Less. Why Time Management Courses Don't Work And How To Spend Your Precious Life On The Things That Really Matter, автора Fergus  O'Connell
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The Power of Doing Less. Why Time Management Courses Don't Work And How To Spend Your Precious Life On The Things That Really Matter
Overloaded? I’ll bet you are. We all lead busy lives. You fall into bed exhausted at the end of the day, feeling that you’ve got a lot done. Perhaps you are getting lots done. But is it stuff that really matters? Or is it just stuff? It’s time to wise up. You will never clear that list. Get used to the idea that some things will never get done. Not delayed. Not rescheduled. Not re-prioritized. But simply dropped. And from now on, instead of trying to clear that endless to-do list, you’re going to do a much smarter thing. You’re going to just do the important stuff. And the brilliant thing is, you already have the power to do this. That power is to do less. Soon enough, you’ll have the space to enjoy the moment, be creative, find new or better ways of doing things, get ideas, and spot opportunities you would have missed when you were running around. In short – you’ll be happier. Much happier. As soon as you stop doing, the power of doing less will begin to flow.
Купить книгу What's Stopping You?. Why Smart People Don't Always Reach Their Potential and How You Can, автора Robert  Kelsey
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What's Stopping You?. Why Smart People Don't Always Reach Their Potential and How You Can
A practical guide to attacking the most common of phobias: fear of failure A practical guide to attacking the most common of phobias: fear of failure Since its publication in 2011, What's Stopping You? has offered readers a hard look at the quality of their careers and personal lives. For those who'd give themselves a solid «C+», this brutally honest guide to taking stock also offers the keys to self-improvement. By dismantling the fear inhibiting all achievement—fear of failure—author Robert Kelsey offers a set of seven steps designed to help readers map out their actions, and attain what once seemed elusive milestones. Written for the frustrated underachiever or anyone who feels like one, this unique book addresses can the real obstacles hindering both professional and personal growth. Includes a new chapter with tactics for overcoming a fear of failure Explores methods for dealing with different types of people in a host of situations, such as getting a new job, pitching for new work, making presentations, or communicating clearly in an argument With a Foreword by one of Britain's most successful businessman, Luke Johnson, this unique handbook to overcoming the most basic of fears is a must for anyone who would like to upgrade the quality of their life.
Купить книгу Visual CBT. Using pictures to help you apply Cognitive Behaviour Therapy to change your life, автора Maggie  Chapman
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Visual CBT. Using pictures to help you apply Cognitive Behaviour Therapy to change your life
Many people learn best by following a visual approach – retaining information far more successfully if that information is given to them in a visual manner. Visual CBT uses illustrations, graphics and images to help the reader to alter their thought patterns and change behaviours through CBT to become a happier, healthier individual. Uniquely, it highlights the differences between healthy and unhealthy emotional responses – for example Anxiety instead of Concern – to enable the reader to quickly «picture» how they are reacting, and bring it into line with the healthy type of response. Includes an explanation of the premise of CBT and how it can relate to everyday life Uses exercises and practical tips to examine a whole host of healthy vs. unhealthy scenarios – such as depression vs. sadness, anger vs. annoyance, hurt vs. sorrow, shame vs. regret … and much more Visual CBT is an easy to use guide that can be referred back to time and time again showing how to successfully implement the most important CBT techniques.
Купить книгу This is Social Media. Tweet, blog, link and post your way to business success, автора Guy  Clapperton
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This is Social Media. Tweet, blog, link and post your way to business success
*UPDATED FOR 2011. Including new info on mobile devices, new platforms and location based social networking.* Anyone in business can use social media to increase brand awareness, customer loyalty and sales. This is Social Media shows you how. You might already be social networking on Facebook, or even microblogging on Twitter. One thing's for sure though; you're too busy to muck about on these sites all day, not really knowing how to get any decent play out of them. You're looking for profitability, not gimmicks. Many organizations, large and small, are using social media and social networking to build robust communities of followers, stay ahead of the competition and increase profits. Are you missing a trick? This is the definitive guide to using the whole spectrum of social media in an efficient and measurable way in order to market your business. It covers Twitter, Facebook, LinkedIn, Ecademy, Flickr, YouTube, Bebo, MySpace, Blogs, Podcasts, Mobile and much, much more. Each site is assessed not as an end in itself but as means of delivering a business result. With simple, practical steps, real life examples and quick definitions to explain the jargon, you'll soon understand the world of social media and have access to a range of social networking tactics that will help you reach new customers and clients, as well as get your existing ones to do more business with you.
Купить книгу The Art of Being Brilliant. Transform Your Life by Doing What Works For You, автора Andy  Cope
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The Art of Being Brilliant. Transform Your Life by Doing What Works For You
A pep talk in your pocket This short, small, highly illustrated book will fill you to the brim with happiness, positivity, wellbeing and, most importantly, success! Andy Cope and Andy Whittaker are experts in the art of happiness and positive psychology and The Art of Being Brilliant is crammed full of good advice, instructive case studies, inspiring quotes, some funny stuff and important questions to make you think about your work, relationships and life. You see being brilliant, successful and happy isn’t about dramatic change, it’s about finding out what really works for you and doing more of it! The authors lay down their six common-sense principles that will ensure you focus on what you’re good at and become super brilliant both at work and at home. • A richly illustrated, 2 colour, small book full of humour, inspiring quotes and solid advice • A great read with a serious underlying message – how to foster positivity and bring about success in every aspect of your life • Outlines six common-sense principles that will help you ensure you are the best you can be
Купить книгу S.U.M.O (Shut Up, Move On). The Straight-Talking Guide to Succeeding in Life, автора Paul  McGee
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S.U.M.O (Shut Up, Move On). The Straight-Talking Guide to Succeeding in Life
This is the long awaited second-edition of Paul McGee’s international bestselling personal development heavyweight S.U.M.O. Weighing in with humour, insight, practical tips and personal anecdotes, it’s a thought provoking – and possibly life–changing – read. S.U.M.O. has helped tens of thousands of people fulfil their potential, seize opportunities, succeed at work and respond to adverse situations with a positive attitude. Now comprehensively expanded and even more interactive, the 2nd edition, will help S.U.M.O. fans – and S.U.M.O. virgins – get even more out of this popular, straight-talking guide. S.U.M.O. stands for Shut Up, Move On. It's a phrase to say to ourselves (and sometimes others) when we are acting or thinking in a way that is hindering our ability to succeed. It doesn't necessarily mean 'get over it' or 'pull yourself together' (although there may be occasions when both responses are necessary). 'Shut Up' means stop what you're doing, take time out to reflect, let go of baggage and beliefs that hinder your potential. 'Move On' means tomorrow can be different from today, look for new possibilities, don't just think about it, take action. There are six S.U.M.O. principles that are designed to help you create and enjoy a brilliant life. If you are wrestling with life's challenges, these principles will help you do so more successfully. A brand new principle: E+R=O – Event + Response = Outcome. It's not just what happens to you but how you respond to it that shapes your life – you do have control. Change Your T–Shirt – take responsibility for your own life and don't be a victim. Develop Fruity Thinking – change your thinking and change your results. Hippo Time is OK – understand how setbacks affect you and how to recover from them. Remember the Beachball – increase your understanding and awareness of other people's world. Learn Latin – change comes through action not intention. Overcome the tendency to put things off. Ditch Doris Day – create your own future rather than leave it to chance. Forget the attitude 'que sera, sera, whatever will be, will be.' 'A superb book' Allan and Barbara Pease, bestselling authors of Why Men Don't Listen & Women Can't Read Maps 'The S.U.M.O. approach is powerful, simple and effective. Anyone who reads it is sure to look at themselves and the world differently as a result' Octavius black and Sebastian bailey, co-founders of The Mind Gym
Купить книгу How Not To Worry. The Remarkable Truth of How a Small Change Can Help You Stress Less and Enjoy Life More, автора Paul  McGee
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How Not To Worry. The Remarkable Truth of How a Small Change Can Help You Stress Less and Enjoy Life More
How to defeat stress, worry, and anxiety to achieve more in business and life. From the international bestselling author of Self-Confidence. Are You A Worrier? Do you seem to worry more than most? Do you find that insignificant things stress you out? Do you sweat the small stuff and the big stuff too? Well, now’s the time to stop worrying and start living. Worry, stress, anxiety – whichever label you prefer to use – can have consequences that impact not only our lives, but the lives of others around us. When we worry it’s like the engine of our mind is constantly being revved up. It doesn’t allow us time to switch off and rest. It tires you out. And when you’re tired you’re less likely to think straight. And when you’re not thinking straight it’s easy to make stupid mistakes and confuse priorities… But relax. There is a way forward. In How Not to Worry Paul McGee shows us that there is a way to tackle life’s challenges in a calmer and more considered way. It is possible to use a certain degree of worry and anxiety to spur us on towards positive, constructive action, and then leave the rest behind. With down to earth, real life advice, How Not to Worry helps us understand why worrying is such a big deal and the reasons for it, exposing the behavioural traps we fall into when faced with challenges. It then helps us to move on with tools and ideas to deal with our worries in a more constructive way.